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Yvon Chouinard, founder of Patagonia and accredited rock climber, began selling hand forged mountain climbing gear in 1957 through his company Chouinard Equipment. In 1970, Chouinard obtained rugby shirts from Scotland. Chouinard Equipment was forced to file for bankruptcy in 1989 when it lost a series of lawsuits claiming 'failure to inform' of safety issues related to usage of climbing hardware including one filed by the survivors of a climber who died in a fall after slipping out of a Chouinard climbing harness. The resultant increases in their product liability insurance were cited by Chouinard as the reason they stopped making climbing gear. The liquidated assets of the climbing gear side were purchased for $900,000 by Chouinard's longtime partner, Peter Metcalf, and reorganized as Black Diamond Equipment. Yvon Chouinard retained the profitable soft goods (clothing) division of the company which had already been rebranded as Patagonia.

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The Patagonia vest outlet online endures in San Francisco tech circles, despite ridicule

Long associated with Wall Street and Silicon Valley, the Patagonia vest has endured as a tribal symbol of finance and tech. But those who've dared in recent weeks to put on their vests in San Francisco have been the target of a resistance of sorts.

"Urgent: Stop wearing vests," implore flyers plastered around the city. "You live in San Francisco now. It's time to start acting like it."

It's the latest show of frustration from city residents against the tech workers that many blame for making the city one of the nation's most expensive. NPR tried but was unable to track down the creator of the flyers.

Not everyone who sports a Patagonia vest is a "tech bro," says proud Patagonia vest-wearer Sam Runkle.

"The kind of people who wear Patagonia are maybe raising rents and maybe are the kind of people that these other groups are trying to push back on," he said on a recent afternoon as he played fetch with his golden retriever, with a lacrosse stick and ball, in a grassy field overlooking the San Francisco Bay. "But there's another cohort of people who do wear Patagonia who are not at all part of that."

For instance, Runkle, who works in sales at the software startup Paylode, said of his digs in the city's trendy Marina neighborhood: "I live in a four-bedroom that's really a two-bedroom with a plywood wall, so I don't think I'm raising any rents."

And, he notes, a Patagonia vest is practical in San Francisco: the perfect wind shield for a city on the tip of a peninsula.

"It's comfy," Runkle says. It gets the job done."

Indeed, plenty of women and non-tech workers adore the vests in the Bay Area for the same reason, but Runkle admits it's most often sported by bros. In particular, bros who know something about venture capital or software engineering.

"It's true," he says.

The vest "hits the right sweet spot between East Coast money and West Coast casual"

The tension fueled by the vests comes as no surprise to historian Margaret O'Mara at the University of Washington and author of the book, The Code: Silicon Valley and the Remaking of America.

She said the rise of the fleece vest in tech circles coincided with the throng of new investors piling into flashy startups in the early 2000s.

"In a way, it has its roots in the marriage of Silicon Valley and Wall Street that started with the dot-com boom," she said.

As the finance and tech industries became closer over the years, venture capitalists ditched preppy sweater vests for Wall Street's favorite garment: the Patagonia vest.

"You can wear your pressed khakis and your collared shirt and you put on a fleece vest and it just hits the right sweet spot between East Coast money and West Coast casual," O'Mara said.

"VC Starter Packs" offer Patagonia vests, a Twitter feed audit and a Peter Thiel book

It became a status symbol to waltz around the Bay Area rocking a vest with the name of a venture capital firm you recently closed a deal with, or one with the embroidered logo of your new job at a Big Tech company. Elite tech conferences used to hand them out as swag. The vests carried cachet.

Sumukh Sridhara remembers walking to his tech job one day shortly after moving to San Francisco and seeing person after person wearing the same exact vest.

"It just seemed like something that didn't necessarily fit in San Francisco," he said. "In a place that's usually known for its diversity of types of people and types of things that people work on, everybody just ends up wearing the same outfit in this one industry."

So, in jest, he began selling a "VC Starter Pack." It included a gray Patagonia fleece vest, the book Zero to One by entrepreneur Peter Thiel and a personalized Twitter feed audit, among other things.

He did find some takers at $699 a pop, and he donated the proceeds to charity. Then, as part of the joke, he redirected the website he created for the VC Starter Pack to job listings at the prominent venture capital firm Andreessen Horowitz.

"It seems like nowadays the way to work in VC is to just work there," he said.

Of late, Sridhara said he has seen fewer vests with the names of companies and tech conferences around town. That's in part because of Patagonia. Last year, it announced it would stop selling vests with corporate logos. (Patagonia declined to comment for this story and Andreessen Horowitz did not respond to multiple emails.)

Still, walk around the windy streets of San Francisco and you'll find plenty of people wearing the vest.

On a recent afternoon in the city's financial district, a group of colleagues at a fintech firm strolled out of their office building, some in their vests. Among them: Faris Ajluni who says he started just two weeks ago.

"In preparation, because I knew I wasn't wearing a suit, I bought three vests," he said. "I made sure not to get a Patagonia one. I didn't want to get stereotyped, so I got non-labeled vests for that reason."

He acknowledges that, yes, he might look like a tech or finance bro, but so what?

"It's part of the uniform. And it fits. I like the way vests look on me. They make your shoulders look big. I'm a guy, so big shoulders help," he said.

The fleece vest does not add flair to one's look in every city.

Sridhara, who made the VC Starter Pack website, recently launched a new kit for techies moving to Miami. Among the items: an appointment with a fashion consultant, so tech workers don't look ridiculous wearing their fleece vests while holding their piña coladas along South Beach.

"You can't tan in a fleece jacket, " the site instructs. "A local stylist will acquire palm prints, Versace jungle prints, and guayaberas for you."

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40% Off Patagonia Outlet Online, Marmot, Sierra Designs, and More Bargains

Great outdoor gear at an amazing price: That’s our goal each week. Check out the bargains below and save on gear for your next adventure. ..........Read full article

Today is your last chance to shop the Patagonia Winter Outlet Sale—save up to 40% on outdoor gear

Shop the last day of the epic Patagonia Winter Sale and save big on outdoor gear and apparel.

— Recommendations are independently chosen by Reviewed’s editors. Purchases you make through our links may earn us a commission.

Outdoor gear can be expensive. Luckily, we found an epic sale on high-quality outdoor gear that will survive all of your adventures. We are in the final hours of the Patagonia Winter Sale, offering big discounts on performance pieces like jackets, backpacks and more. Trust us, you don't want to miss out on the savings.

There’s more where this deal came from.Sign up for Reviewed’s Perks and Rec newsletter and we’ll keep ‘em coming every Sunday through Friday.

The brand's seasonal sale ends tomorrow, March 8. As Patagonia makes room for new inventory, the brand marks down older styles for women, men and kids, as well as gear and packs, which means savings for you. The products featured in Patagonia’s web specials come with the same Ironclad guarantee as full-price products, which means if you’re unhappy with your purchase, you can get a refund, replacement or repair. 

Sam's Club: Memberships are virtually free right now—save on gas, appliances, pantry staples and more

Cheaper gas: Gas prices top $4 a gallon nationwide, all-time record could be broken this week

To make shopping the big Patagonia Winter Sale easier, we’ve highlighted some of our favorite deals and answered frequently asked questions about the section.

Save big on men's fleece sweaters, women's bike shorts and plenty more at Patagonia right now.
  • Get the Patagonia Baby Synchilla Fleece Cardigan for $47.99 (Save $21.01)
  • Get the Patagonia Chacabuco Backpack 30L for $68.99 (Save $30.01)
  • Get the Patagonia Women's Dirt Roamer Bike Shorts for $68.99 (Save $30.01)
  • Get the Patagonia Men's Better Sweater Fleece Henley Pullover for $82.99 (Save $36.01) 
  • Get the Patagonia Women’s Woolyester Fleece Pullover for $96.99 (Save $42.01)
  • Get the Patagonia Women’s Nano Puff Pullover for $117.99 (Save $51.01)
  • Get the Patagonia Men’s Down Sweater Jacket from $159.99 (Save $69.01)
  • Get the Patagonia Women’s Fiona Parka for $208.99 (Save $90.01)
  • Get the Patagonia Men's Macro Puff Hoody for $278.99 (Save $120.01)

What is Patagonia?

Patagonia is an outdoor and gear company specializing in adventure-ready goods that are meant to last a lifetime. The company sells a variety of goods ranging from outdoor jackets to fishing gear.

What are the best deals to shop at the Patagonia Winter Sale? 

During the Winter Sale, you can score some of Patagonia's best-known items for less. Patagonia’s Better Sweater fleece jacket is Reviewed-approved for the way it “feels worn-in, snug, plush and stylishly versatile all in one,” according to our staff. Several versions of the popular piece are featured in the sale, including the Men's Better Sweater Henley fleece pullover for $82.99, saving you $36.01. 

But don’t be fooled by the Winter Sale’s name —you can also get ready for warmer weather with discounts on shorts, t-shirts and more. Grab the brand's Women's Dirt Roamer Bike Shorts, on sale in sizes 2, 12, 16 and 18 for $68.99. Typically listed for $99, you can get these shorts in Forge Grey for a $30.01 price cut. From outdoor gear to fleece favorites for the whole family, you can save on several styles during the Patagonia winter sale. 

Does Patagonia have sales?

Yes. Patagonia offers sale prices through the Web Specials section, which is filled with hundreds of discounts during the Patagonia Winter Sale. The section is stocked with discounted designs even when it’s not a sale event, however, so it’s worth checking back even if you miss out on the major markdowns this time around. Selection and sizing availability typically changes every few weeks.

What are Patagonia Web Specials?

In order to make way for new styles, the brand regularly discounts older ones. Many times, you’ll see significant savings on jackets, vests, pullovers, pants, tops, accessories and gear.

Why is Patagonia so expensive?

Patagonia’s products are built to last a lifetime. If you’re ever unhappy with your purchase or if it doesn't work, you can always request a refund, a replacement or repair—this guarantee adds to the price tag.

Where do I find the Web Specials page?

You'll see Web Specials linked in the dropdown menu under "Shop" on the homepage. (Alternately, you can bookmark this story!) Note that Patagonia almost never promotes its sales on its main page, so checking the Web Specials section itself is the best way to find deals.

Why shop Patagonia?

Not only is Patagonia one of the best-known outdoor brands in the world, the company has made durability and environmental stewardship cornerstones of its brand identity. Some of the programs include the Ironclad Guarantee, product recycling program Worn Wear, and a commitment since 1985 to donate 1% of sales to preservation and restoration efforts through 1% for the Planet. 

What is Patagonia's Ironclad Guarantee?

Patagonia has built their product to last. As such, they guarantee any product they make. If you’re not happy with your purchase, you have a few options to choose from: You can return the item to the store or online to get a full refund; you can request a replacement in-store or online; or, for minor damage, you can request a DIY repair kit to be sent to you (or you can take it into stores). For larger repairs, you can send it in to the repair center. Please look below for a more detailed explanation about the repair process.

What is the repair process like?

With every purchase, you can get a free repair. (Note that repairs to highly technical items such as wetsuits may incur a fee.). For small tears or holes, Patagonia will send you a patch kit. For larger issues, stores can do minor repairs on site or you can send it in to their repair team in Reno, Nevada—you cover the shipping cost.

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Clothier Patagonia Sale boycotts ski resort after owner hosted GOP fundraiser with Marjorie Taylor Greene

Patagonia confirmed this week that it was pulling out of three stores operated by Jackson Hole Mountain Resort, its largest single customer in the area. The outdoor gear and clothing company acknowledged the move came after Jay Kemmerer, a co-owner of the facility, co-hosted an Aug. 5 fundraiser for the House Freedom Caucus, a bloc of conservative Congress members who have allied themselves closely with Trump. ..........Read full article

Patagonia Outlet Store stops supplying inventory to Jackson Hole Mountain Resort

Outdoor clothing brand Patagonia said it will stop supplying Jackson Hole Mountain Resort with inventory after one of the resort’s owners held a fundraiser for the conservative House Freedom Caucus. ..........Read full article

patagonia Outlet Online skyline traveler hiking pants review

What I love most about Patagonia’s Skyline Traveler Pants is that they look like the joggers I’ve been wearing all year. They are made with a recycled nylon, polyester, and spandex blend that makes them some of the stretchiest pants I own, and as a result, some of the most comfortable, too. But this stretch has a purpose beyond comfort—it helps to have total mobility while ascending a steep stretch of trail. Beyond the comfort and the ability to move freely in them, they are stylish. The bottom cuffs are partially elasticised, giving a shape to the calf that most other hiking pants lack. This means that they don’t look like hiking pants at all. They look great—chic, almost—with both sneakers and hiking boots. I could wear these to a bar or even the office and have no problems whatsoever. But best of all, they do their job—they are water resistant, rip-proof, rugged, and trail tested. ..........Read full article

Deal: Patagonia’s Outlet Durable Canvas Jacket is 40% Off

You’re probably investing heavily in your summer adventures now that the world is poised to reopen, but consider this: Patagonia’s Maple Grove Canvas Jacket is 40% off at Steep and Cheap. This durable work coat employs stretchy canvas cotton that’s incredibly comfy and finished with a DWR treatment to shed moisture through shoulder season. Plus, a fleece lining in the body pairs with insulation in the sleeves to keep you toasty on those cold mornings when you’d rather be in bed. Patagonia also added a stowaway hood that deploys in a pinch to shield you from winter storms. While everyone else is buying swimsuits, now’s your chance to grab the jacket that’s bound to be out-of-stock when cold weather returns once again. ..........Read full article


For its latest experiment, OLD PARK has snipped Patagonia apparel and The North Face sweaters to pieces, painstakingly sewing the scraps into the shape of fully-lined double rider's vests and a jacket. Because these are all unique garments crafted from disparate tatters, the panels are intentionally imprecise, though the resulting outerwear boasts fairly well-matched hues (i.e. one vest is tonally blue, another red). ..........Read full article

The 12 Best Outdoor Products of Summer 2021

The amphibious, quick-drying Patagonia Capilene Cool Daily Hoodie is tailored to multi-sport summer days that switch from trail to river and back again. Not only is the relatively affordable UPF 50+ hoodie treated with odor-obliterating Polygiene, but it’s also knit from Bluesign-approved recycled polyester and stitched in Fair Trade Certified factories. Combining style, comfort and safety, it's the best sun shirt of the entire batch. ..........Read full article

Patagonia Outlet Reveals Its First Camping Stove, With Its New Untethered Kit

Patagonia is better known for its Synchilla fleeces and Baggies shorts than it is for gear. Gear in the sense of equipment — tents, stoves, headlamps, racks, etc. Yes, the company makes some of the best backpacks available for hiking, climbing and skiing, and its rugged Black Hole duffels deserve a place in every closet (perhaps in multiple sizes). But excepting those, the closest it's come to gear in the non-apparel sense is its sleeping bags, which it only began producing in recent years. ..........Read full article